>>Community Report
COMMUNITY REPORT 2001: Susan Hazan
Susan Hazan
Curator of New Media, Israel Museum, Jerusalem
NET>COM.ORG.MUSEUM
Since the Duchamp
benchmark, artworks have slipped out of the painterly
horizon or sculptured form and there probably isnt
a substance on the planet, animal, mineral, or vegetable,
legal or illegal that hasnt been incorporated into
a contemporary art exhibition at one time or another.
While there is nothing intrinsically new about new media
projects online or off, this has been a year of the
proliferation of online net-art projects, but more
importantly, of the institutionalization of these
projects. While digitally-born projects have been
out there for many years, this is perhaps the first year
that we are witness to the museum or art gallery acting
as the framing device for online projects, with
tremendous implications for these institutions concerning
net real estate, web architecture, curatorial
methodology, vocabularies, conservation and
documentation.
Where once the art
exhibition has remained an ontologically recognizable
category, now plastic and performing arts no longer fall
into two distinct categories while at the same time, they
seamlessly blend into the intertextuality of television
documentaries, advertising, academic discourse,
literature, action movies, print media, historical and
political discourse that contributed to our media-scape.
Critical theory, with its roots in Saussurian linguistics
and Barthes exploration of the linguistic message
and iconic message has been instructive in analyzing the
circulatory nature of these experiences, but as
digitally-born, networked projects are introduced and
absorbed into the institutionalized frameworks of art
galleries and museums, these new articulations now demand
further critical exploration.
Modifications of
the ICOM Statutes were recently adopted by the
General Assembly in Barcelona on Friday 6th July as
(viii) cultural
centers and other entities that facilitate the
preservation, continuation and management of tangible or
intangible heritage resources (living heritage and
digital creative activity).
This modification clearly
brings into focus the realization that museums are as
much about digital creativity as well as the historical
mandate of preserving, exhibiting and interpretation of
material collections. Where essentially, the museum was
about space-based experience, and material collections,
new media architecture is closer to the time-based
experience of the traditional media world, and the
intertextuality of mediaspace. Not only are these
artifacts now viewed in vitrio, in vivo, usually on a
standard monitor, digitally-born art projects are
essentially viewed in the same way either from a museum
portal or when accessed from their home domain. What then
is role of the institution that is hosting the project
taking on in the public sphere?
This brief
statement addresses a few of the web, location-based and
hybrid exhibitions produced by a number of leading art
institutions and how they have made their online screen
debuts in 2001.
SFMOMA launched its
010101:ART.IN.Technological.Times, <http://010101.sfmoma.org/> on January 1st, with the
gallery component that opened on March 3, which according
to their web promotion was to be one of the most
ambitious exhibitions in its history, a show filled with
animated "paintings," virtual reality art,
cyborg sculptures and other technological creations. From
the moment it opened, one minute after midnight on
January 1, 2001, it proved to be a popular show, with
audiences forming long lines to go in. In spite of the
fact that some of the interactives, interacted less
satisfyingly than the producers had intended, most
visitors seemed to find the show novel and engaging, with
some even going as far to say that it was an exhilarating
experience (Medium Isn't the Message; Art Is by
Jason Spingarn-Koff) <http://www.wired.com/>.
Telematic Connections: The Virtual Embrace,
curated by Steve Dietz, of the Walker Art Center in
Minneapolis and curator of Beyond Interface and Shock
of the View produced a traveling show of some 40
works by 25 artists that opened on its first leg of the
tour at the San Francisco Art Institute on February 7.
"About half the works are world premieres, said
Dietz, "and many of the others are
"classics" which are rarely seen. The web-site
<http://telematic.walkerart.org/> reflects not only the real and
the hybrid elements of the gallery space, but also places
the cornucopia of net works of the emerging net art
medium into historical context.
In March, BitStreams was unveiled in New York at the
Whitney Museum of American Art, including some 30
sculptors, painters and video artists, as well as 15 to
20 sound artists exhibited in especially designed sound
stations. This type of project was not new to the Whitney
who in 1994, was the first major institution to collect a
work of Net art, with Douglas Davis' The World's
First Collaborative Sentence. <http://ca80.lehman.cuny.edu/davis/Sentence/sentence1.html> and is an institution that has
showcased such projects over many years.
The long waited Guggenheim
Virtual Museum <http://www.guggenheim.org/exhibitions/virtual/virtual_museum.html> seems to be more a virtuality
than a reality at this moment. Designed by Asymptote and
billed as a Virtual Museum that will emerge from
the fusion of information space, art, commerce, and
architecture to become the first important virtual
building of the 21st century.
While the .org version is
promoted as a morphing three-dimensional palace for
digital art and architecture that will exist only on the
Web, it seems to have taken second place at the moment to
the Guggenheims ambitious project, Guggenheim.com.
In their legal notice, we are admonished to use this site
with responsibly and treat other visitors with respect
and as innocent surfers, we are granted a non-exclusive
license to browse the content on the site. (I hope that I
havent offended anyone by taking the name
Guggenheim.com™ in vain) and please note that I
have not included a link to their site as I havent
yet notified them of my intentions. No doubt, this
impressive net real estate hybrid or .org and .com will
cause not a little confusion in the days to come, but
with the integration of the pending .museum status now
under construction, (see <http://musedoma.museum>) I suspect that we have a
rather bumpy road ahead of us.
To return to my theme of digitally-born art/web projects,
there have been interesting developments with the Tate,
UK over recent months. "Uncomfortable
Proximity" <http://www.tate.org.uk> at the Tate Modern was one of
the first net projects this institution has hosted, and
seems to have now become a regular feature. Where the
'real' Tate provides floor plans, the Tate
Mongrel Project, created by Harwood, took us
under the floor of the Tate and their latest online
showcase, includes the work of a contemporary artist in
the Collection. Pharmacy, an
installation by Damien Hirst, <http://www.tate.org.uk/pharmacy/default.htm> can be seen at Tate Modern, in
the Still Life/Object/Real Life suite. This online
project has been developed in collaboration with the
artist and offers an IPIX rendering of the installation,
first exhibited at the Cohen Gallery in New York in 1992,
and subsequently in New York in 1992, at the Dallas
Museum of Art, Texas, 1994 and at Tate in 1999.
What Do You Want To Do With It? <http://www.ica.org.uk/season/ADigitalFestival/?version=1> is a Digital Festival that
took place at the ICA in London in November, and was
featured as a major and promiscuous festival, full of
extraordinary music, design, exhibitions, talks and film
- all fuelled by the digital revolution. The range of
activities is too comprehensive to include here, but as
with all digital online art projects it does raise some
interesting questions about documentation for archivists.
One interesting, interactive project is Tim
Etchell's 'surrender control' SMS project, a
series of 75 instructions sent via text messages over 5
days
.. one minute
I just received message
no. 49 and I need to go and tend to my cell phone.
The list of net projects currently vying for attention
for art-lovers online is too long to be included here and
without the ambience of a concrete museum and the
sensation of mingling with other real art lovers, this
has become a very solitary experience. This is remedied
to a certain extend by the profusion of online
discussions that have evolved in the field, with Rhizome
the obvious leader. Rhizome, <http://rhizome.org/> is supported by a grant from The Andy
Warhol Foundation for the Visual Arts and with public
funds from the New York State Council on the Arts, a
state agency, and is filtered by Alex Galloway
(alex@rhizome.org). Please note the .org, but remember
that checks may be sent to Rhizome.org
For new media curators, CRUMB, <http://www.newmedia.sunderland.ac.uk/crumb/phase2/> is an impressive curatorial
resource that sets out specifically to help
curators meet the challenges found where curatorial
practice and new media overlap. This site aims to
help independent and institutionally affiliated
curators, producers, technicians, facilitators,
directors, and commissioners and invites members to
join the dynamic discussion at <http://www.jiscmail.ac.uk/lists/new-media-curating.html>. This is a productive and
dynamic forum that goes a long way in hammering out the
issues that have evolved for professionals over recent
months.
But if, for some reason you are lost, are unable to find
the Wired World's Gallery at the National Museum of
Photography Film & Television, in Leeds, UK <http://www.nmpft.org.uk/guide/galleries/wiredworlds.asp>, or the internationally renown
ZKM in Karlsruhe, < http://on1.zkm.de/zkm/e/> the world's largest
specialized institution of electronic art and media
technologies, there is always the map!
Rather the maps! Online histories of
digitally-born art projects are springing up all over the
place. Randall Packers, From Wager to
Virtual Reality charts the evolution of the
discipline through "the aspirations of artists,
scientists, writers, musicians, and cultural renegades
<http://www.artmuseum.net/>. The Guggenheims
Cyperatlas will guide you through the pixels http://cyberatlas.guggenheim.org/home/index.html
as Dietzs Telematics
Timeline <http://telematic.walkerart.org/timeline/index.html> attempts to highlight some of
the historical technological innovations through time. A
newly launched electronic guide to all you ever needed to
know about online art is now available at the Whitney.
Let the Net Art Idea Line map you
through the lines of thought through time! http://www.whitney.org/artport/idealine/.
While discovering so many landmarks of the digital
artworks strung together so aesthetically does serve to
clarify the impressive accomplishments by artist,
designers, and engineers through time, but it also serves
to challenge the framing device, first as the archive as
artwork and secondly an artwork in itself that is hosted
by the Whitney.
This has been a year of new challenges for net real
estate brokers, web architects, curators, conservators,
and archivists and from where I am surfing; this only
seems to be the tip of the iceberg.
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